ABOUT THE COURSE
Have you been dreaming of your own business for a long time, but don’t have any ideas? Or you already have a brilliant idea, but you don’t know what to do next: how to implement it, where to start, where to find funding?
How to choose an idea? How to invalidate it? How to create the first version of the product and get the first WOW effect from potential customers? What to do yourself, and what to give to contractors? When to hire the first employee? About all this and even more – in our online course.
Our course is a mini-acceleration program. This will help to better understand how to create and develop IT products.
IN THIS COURSE YOU WILL:
You will find an idea
Define goals
Formulate the value of the product
Describe a short-term plan for bringing the product to life – Bootstrapping Business Canvas
Learn about B2B and B2C business, pricing and payment, customer acquisition
Plan marketing activities
You will understand how to assemble a team and distribute roles, how to communicate with customers
You will be able to evaluate your own business and increase its value
THIS COURSE WILL BE INTERESTING
for everyone who wants to learn about launching their own IT products or dreams of opening their own business. And also for those who already have an idea, their own project, who already have their first customers and do not know what to do next, do not know how to develop a product on the market.
COURSE PROGRAM
Sources of ideas. Testing ideas.
The value of ideas
Objectives. Initial jump. The SMART method
Transforming an idea into value. Positioning.
Presentation of the Business Bootstrapping Canvas approach
Business Bootstrapping Canvas
User engagement. Virality
B2B and B2C, payment model
Product marketing
Customer support
Team, outsourcing, delegation
Assessment of business vital indicators
Increasing the value of the company as the main task of the CEO
Sale of products
